Unternehmen&Trends - Ausgabe zur HANNOVER MESSE 2019

and continuously improve systems, all the while increasing quality standards, as man- ufacturing processes become increasingly flexible and cost-efficient.” Industrial companies are increasingly taking advantage of innovative digital technologies, employing data analysis to gain relevant in- sights into optimization potential, to enhance existing products by adding new digital ser- vices or launch completely new business models on the market. Machine learning and artificial intelligence play a key role here by linking data from dif- ferent sources, predicting errors and solving problems. More than 100 concrete applica- tion examples for machine learning will be displayed at HANNOVER MESSE. Another important topic of this year’s show will be 5G. From 2020 onward, the new 5G mobile communications standard is set to lay the cornerstone for the sweeping digitiza- tion of German economy and society. Lead- ing-edge technologies like machine learning in production and autonomous driving will then become ready for application. As Köck- ler explains: “5G is going to enable industry to realize the full potential of Industry 4.0.” Here, too, HANNOVER MESSE will be offering a concrete glimpse of the future. There will be a first-ever 5G test field and a 5G forum. Together with network equip- ment provider Nokia, the “5G Arena” will demonstrate the potential for industry opened up by the fifth generation of mobile communications. Mobility is another cornerstone of our indus- trial society. The automobile remains at the core of individual mobility. Here, too, HAN- NOVER MESSE delivers a decisive impetus: The energy infrastructure for electric mo- bility plays a key role at the world‘s leading trade fair. The solutions presented by exhib- iting companies there create the necessary conditions for the success of the mobility turnaround. Another focus of HANNOVER MESSE 2019 will again be lightweight de- sign, which also has an important role to play in the eMobility megatrend. But other industries are also discovering the potential of lightweight design, which goes far be- yond mere savings in weight, material con- sumption and costs. Rather, it is a matter of making a product or component better – for example in terms of its resilience, efficiency, design and resource consumption. A high- light in this context consists of the Feder- al Government’s first lightweight design summit at HANNOVER MESSE, organized by the Federal Ministry of Economics and Energy on Tuesday, April 2. Looking into the future also includes the question of what will come after Industry 4.0. Specialists in digitization, AI, human-machine collaboration and platform economics will address these issues at the first Industrial Pi- oneers Summit, which is also slated to attract more than 500 participants on Tuesday at the show. The aim is to develop a vision for the year 2025. The lead theme of “Industrial Intelligence” means more than just smart technology: i.e. the digital networking of people and machines in an age of artificial intelligence. Which is why cooperation between people and machines will be one of the central themes at HANNOVER MESSE 2019. The new “Future of Work in Industry” confer- ence will make a significant contribution to this. On April 3, some 300 experts, thought leaders and industry leaders will meet to discuss the impact of digitization on labor skills and organization. These include phi- losopher and author Richard David Precht, Siemens Chief Human Resources Officer Janina Kugel and “human cyborg” Ralf Neuhäuser. Deutsche Messe AG ■ Website HANNOVER MESSE www.hannovermesse.de Unternehmen & Trends  49